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Change: How to make big things happen

by Damon Centola Author

They say the only constant is change. But how do some changes become lasting, and how do some attempts at change fail spectacularly? This contemporary analysis looks at examples of growing change like the Black Lives Matter movement, politics, and (in an example of failure) Google+. This study also gives you the tools to understand how change happens and how we can change the world around us. Author Damon Centola has been published in Nature, Science, The Proceedings of the National Academy of Sciences, Human Behavior, and The American Journal of Sociology. He also consults for Microsoft, Apple, Amazon, the Smithsonian Institution, the American Heart Association, the U.S. Army and the NBA. This book is great for anyone interested in sociology, personal and social change.

(This book may contain a sharpie mark on the top or bottom edge and may show mild signs of shelfwear.)