The Art of Business Wars: Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries

The Art of Business Wars began as popular podcast, but now you can find these stories of history’s greatest business rivalries in dead tree form as well. Using Sun Tzu’s book The Art of War as a guide, author David Brown tries to explain how it is that some companies fail while others succeed. Like generals, CEOs devise strategies and gather resources and intel and yet their ultimate success is dependent upon the tiniest of factors. From Apple taking down BlackBerry to Mattel becoming a powerhouse from their Barbie and Ken dolls, you'll find fascinating stories about success in the war of business.

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