Publishers, Do You Know Your Metrics?

February 25, 2021 — by Elly Blue

These days, it seems like every piece of software you use, and every entity that sells your books offer you some kind of metrics. Unit sales, revenue growth, top sheets, bottom lines… it’s possible to tell a lot of stories with numbers. But how do you actually know how your publishing company is doing? How do you measure financial health, growth, sustainability… and how true you are staying to your mission?

In this episode of the A People’s Guide to Publishing podcast, Joe and Elly tackle the question of metrics and how to ignore the wrong ones and focus on the right ones so you can build the book publishing company of your dreams.

Find other vlogcasts, podcasts, and blog posts about publishing at microcosm.pub/podcast.

What do publishers do with our data?

February 04, 2021 — by Elly Blue

This week on the People’s Guide to Publishing Podcast, Joe and Elly follow up last week’s episode about what data publishers collect with some words about what we actually do with it once we have it.

How Does Publishing Data Work?

January 28, 2021 — by Elly Blue

This week on the People’s Guide to Publishing podcast, Joe and Elly tackle the very nerdy, yet all-important question of how data management works for publishers.

How many books do you have? What at their attributes? What is interesting about them? Who are they for? Who has responded well to them in the past? What do they look like? How do we order them? This week, we tackle how to store and deliver that data to everyone you work with!

How do ISBNs work?

January 21, 2021 — by Elly Blue

Today on the People’s Guide to Publishing podcast, we’re going back to basics and answering that burning question: What is an International Standard Book Number (aka an ISBN), how does it work, and where do we get them?

On the Podcast – Bringing Your Book To Its Audience

February 15, 2018 — by Cyn

Microcosm owners Joe Biel and Elly Blue bring you a workshop they presented at the Pacific Northwest Booksellers Association regional trade show, about the importance of connecting your work to an audience and the vitality of putting books in boxes (and all of the various dangers and how to avoid them).

Link

Podcast Episode 1: An interview with John “Jughead” Pierson

July 17, 2015 — by Joe Biel

Check out this brand new episode of our first ever podcast:

The premiere episode of Microcosm Publishing’s brand new podcast, featuring Johnny “Jughead” Pierson of Screeching Weasel and the Neofuturists about growing up as a musician, an author, and an actor in a chaotic household and how it directed his adult life when these hobbies turned professional.